Print Design
As a Design Intern at Tiny Prints, I worked with art directors [Nick Jacobs & Terri Driscoll], copywriters, the merchandising team, and integrated marketing team to create direct mail pieces for the Tiny Prints 2018 holiday campaign.
Marketing Objective: Inspire customers to shop Tiny Prints' luxe holiday collection.
Marketing Objective: Inspire customers to shop Tiny Prints' luxe holiday collection.
Circulation: 1,000,000 households
Marketing Objective: Bring in new customers and encourage repeat orders for existing customers who would have received the Tiny Prints catalog.
We mailed to Shared Local Media (SLM) customers. SLM creates a national model of women aged 25-45. Although some customers received the Tiny Prints catalog, a majority were prospective